![SAP Inovia](https://www.helloclarke.com/wp-content/uploads/SAP-Inovia-1.png)
Bringing together “innovation” and suggesting momentum and “new ways” forward, the name inspired a logo design that was simple and dynamic, representing the path towards progress. The symbol can stand alone, both as a symbol of innovation, and as a sign of membership.
![](https://www.helloclarke.com/wp-content/uploads/SAP-Inovia-notebook.png)
![](https://www.helloclarke.com/wp-content/uploads/SAP-Inovia-pin.png)
![](https://www.helloclarke.com/wp-content/uploads/GettyImages-1312649183.png)
![SAP Inovia logo animation](https://www.helloclarke.com/wp-content/uploads/SAP-Inovia-logo-animation.gif)
![](https://www.helloclarke.com/wp-content/uploads/SAP-Inovia-Logo-Light.png)
![](https://www.helloclarke.com/wp-content/uploads/SAP-Inovia-Logo-Dark.png)
![](https://www.helloclarke.com/wp-content/uploads/SAP-Inovia-Font-Thin.png)
An elegant photography style was defined, focusing on materials and products, collaborations and industries, adding to the quality and premium feel of the brand.
![](https://www.helloclarke.com/wp-content/uploads/Group-4207.png)
![](https://www.helloclarke.com/wp-content/uploads/SAP-Inovia-Photography-2.png)
![](https://www.helloclarke.com/wp-content/uploads/Group-4209.png)
The flexible visual system easily extends to a range of applications such as digital backdrops, social media and print collateral.
![SAP Inovia linework](https://www.helloclarke.com/wp-content/uploads/SAP-Inovia-linework.gif)
![SAP Inovia Transform](https://www.helloclarke.com/wp-content/uploads/SAP-Inovia-Transform.png)
![](https://www.helloclarke.com/wp-content/uploads/SAP-Inovia-pass.png)
![](https://www.helloclarke.com/wp-content/uploads/SAP-Inovia-bridge.png)
![](https://www.helloclarke.com/wp-content/uploads/SAP-Inovia-mark.png)
![](https://www.helloclarke.com/wp-content/uploads/SAP-Inovia-signage.png)
![](https://www.helloclarke.com/wp-content/uploads/SAP-Inovia-business-card.png)
![](https://www.helloclarke.com/wp-content/uploads/SAP-Inovia-social.png)
![](https://www.helloclarke.com/wp-content/uploads/SAP-Inovia-photography.png)
![](https://www.helloclarke.com/wp-content/uploads/GettyImages-1285349199.png)
![](https://www.helloclarke.com/wp-content/uploads/GettyImages-607477357.png)
![](https://www.helloclarke.com/wp-content/uploads/SAP-Inovia-sign.png)
![](https://www.helloclarke.com/wp-content/uploads/SAP-Inovia-slides.png)
It’s been a pleasure working with the entire team at Clarke on this project. We really appreciate the consistently high level of professionalism, creativity and quality deliverables … all while managing an aggressive timeline.